Ralph Lauren - Polo Shirt Montage
A multi-platform campaign for Ralph Lauren
I was commissioned by the creative team at Ralph Lauren to help produce an animated campaign to promote the release of a book documenting the iconic “Polo Shirt.” A living collage featuring the shirt, style, and brand through the decades.
Social / Mobile
I created all the sizes needed for various social and mobile platforms: 16x9, 9x16, 4x5, and 1x1.
OOH (Out-of-Home) Billboards
Another aspect of this campaign to re-compose the animation for billboard placements in both horizontal and vertical sizes. Nearly 50 different deliverables were created for placements in the US, Europe, and Asia.
In Situation
I created this mock-up as part of the internal process to move this project into production.
It’s called Z Space!
Lots of layers, lots of depth, and After Effects Camera movent.
